MailerLite Classic

About MailerLite

MailerLite is an email marketing platform with an intuitive UI that’s easy to use, and offers advanced marketing tools, professional email deliverability and useful integrations.

Use MailerLite to design beautiful newsletters and eye-catching pop-ups. Deliver targeted campaigns using segmentation, stay connected with your customers, and set up automated e-commerce campaigns to promote new products, win back lost sales and grow your business.

MailerLite’s friendly 24/7 customer support is staffed with real people and is always ready to answer your questions and help you succeed.

The best part – you can tailor your MailerLite experience to fit your business by choosing a plan based on the features you need, like a custom HTML editor, unsubscribe page builder or dedicated IP addresses.

MailerLite makes it easy for you to:

• Sync your Shopify customers and newsletter subscribers to your MailerLite account.
• Store all your customer data from Shopify, like Email Address, Name and order information.
• Automatically create segments in your MailerLite subscriber group based on the data from Shopify, such as First-time Customers, Customers with 0 Purchases, High-spending Customers ($500 and more), Repeat Customers (5 times and more), High-spending Repeat Customers, etc.
• Track revenue and see how your emails directly affect sales so you can optimize your email content to sell more. Import all your product details from Shopify in seconds. Images, links, and text are integrated directly into MailerLite’s drag & drop newsletter builder.
• Send your customers automated messages and offers that are triggered by their recent purchase behaviors.
• Set up abandoned cart emails to re-engage customers who leave their carts without making a purchase.
• Create free landing pages and pop-ups to help you grow subscribers, feature new products and sell more.

MailerLite Anti-Spam Policy and Approval Process

MailerLite allows you only to send permission-based emails. This means that everyone on your subscriber list must opt-in to receive emails from you.

All new MailerLite accounts go through an Approval Process where you have to provide some details about your business and how you collect subscribers. One of the requirements is to provide your business website domain, which you can verify with an email.