Calculadora de margen de beneficio

Esta calculadora simple te ayudará a determinar precios de venta para tus productos para ahorrar dinero e incrementar ganancias.

Costo del producto que vas a revender
Porcentaje de marcado que se usa para determinar tu precio de venta

Resultados de la calculadora de margen de beneficios

Tu precio de venta

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Tu ganancia

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Margen bruto

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Understanding your optimal profit margin is vital for your business's growth. Armed with this data, you can devise strategies for your business's resources to plan for long-term expansion.

How To Determine Profit Margin

To figure out your profit margin, employ the Profit Margin Calculator and adhere to these four steps:

  • 1.Input Your Item(s) Cost:Enter the gross cost of each item you aim to sell. This includes the cost of production, materials, and any expenses linked to the product's creation.
  • 2.Decide Your Profit Percentage:Settle on the profit percentage you want to earn on each sale. This amount should be over and above the production cost of each item.
  • 3.Compute Profit:After entering your inputs, click on Calculate profit. The Profit Margin Calculator employs an algorithm to suggest the optimal selling price for your product based on your set profit percentage.
  • 4.Establish Your Pricing:The outcome is a pricing recommendation based on your inputs. Charging this price ensures you cover your costs, earn your set profit, and stay competitive.

What Is the Profit Margin Formula?

The profit margin formula determines the profit percentage earned from each sale. By dividing the gross profit margin by net revenue and multiplying that by 100, you can compute your profit margin.

Profit Margin = (Gross Profit/Net Revenue) x 100

This formula offers insight into your business's profitability and should steer pricing decisions for sustainable growth.

What Constitutes a Good Profit Margin?

A good profit margin hinges on your industry, business model, and market conditions. Typically, a higher profit margin signifies better financial health and efficiency.

For industries with high operating costs or fierce competition, lower profit margins might be standard. In contrast, industries with unique products or services and limited competition might see higher profit margins.

While there's no universal answer, it's necessary to compare your profit margin with industry benchmarks and competitors to understand your performance in context. Also, consider factors like your business's growth objectives, market share, and overall financial stability when assessing your profit margin.

Are Margin and Markup Identical?

Though "margin" and "markup" are frequently used interchangeably, they have unique meanings in business finance.

利润率表示represe的收入比例nts profit after subtracting the cost of goods sold. Margin concentrates on the relationship between profit and revenue.

Conversely, Markup is the amount added to the cost of goods to set the selling price. It is expressed as a cost percentage. Markup focuses on the relationship between the cost of goods and the selling price.

In essence, margin is a profitability measure based on revenue, while markup is a pricing measure based on cost.

Preguntas frecuentes

El margen de beneficio indica la rentabilidad de un producto, servicio o negocio. Se expresa como un porcentaje; cuanto mayor es el número, más rentable es el negocio.


Es sencillo conocer el margen de beneficio bruto automáticamente utilizando la calculadora. Para calcularlo manualmente, resta el costo de los bienes vendidos (COGS) de las ventas netas (ingresos brutos menos devoluciones, subsidios y descuentos). Luego divide esta cifra entre las ventas netas para calcular el margen de beneficio bruto en un porcentaje.

La calculadora de margen de beneficio gratis de Shopify lo hace por ti, pero también puedes usar la siguiente fórmula:

    1. Paso 1: X (ventas netas) - Y (COGS) = Z
    1. Paso 2: Z / X (ventas netas) = % de margen de beneficio bruto

Sigue estos sencillos pasos para calcular un margen de beneficio del 20%:

  • 1. Utiliza 20% en su forma decimal, que es 0,2.
  • 2. Resta 0,2 de 1 para obtener 0,8.
  • 3. Divide el precio original de tu producto entre 0,8.
  • 4. El número resultante es cuánto deberías cobrar para obtener un margen de beneficio del 20%.

La calculadora de margen de beneficio es una herramienta gratuita que Shopify ofrece a los negocios. Eso significa que puedes usarla sin costo alguno.